On April 21, 2026, in Rabat, during the Africa Executive Roundtable 2026 organized by One Africa Forums, discussions highlighted a major strategic challenge: positioning 5G as a true driver of sustainable value creation.
On this occasion, Hicham Baddreddine, Vice President of AUSIM and Chief Digital, Data & Information Officer at Orange Maroc, spoke alongside key players from the ecosystem.
His intervention provided practical insight into the challenges related to 5G adoption. He emphasized the importance of aligning technological innovation with business models focused on usage and value creation, in order to ensure a lasting impact for companies and territories.
